If you’re a restaurant owner, you know that the reputation of your business is important. And when it comes to managing your brand online, it’s hard to know what’s being said if you aren’t listening.

Take control of your brand’s reputation and get listed online.

In addition to your restaurant’s website – which should always be the main hub of your internet activity –  it’s important that your business can be easily found. And guess what? There are lots of review sites that rank high in the search engine results when diners search for both your restaurant and others.

Online review sites are an extension of your restaurant’s in-house customer service. So take advantage of the SEO boost and make sure you can be found.

Popular Restaurant Review Sites

1. Yelp – You’ve probably heard of this one. Yelp gives you the ability to claim your business, upload photos of your restaurant and food, and respond to the reviewers.
2. TripAdvisor – Use this site to grab the attention of tourists planning out their vacation. Good reviews will ensure you’re on their itinerary.
3. Zamato – Formerly UrbanSpoon, Zomato has a global online presence and also provides users the basic online review site functions of leaving reviews, uploading photos and finding restaurant information.
4. OpenTable – OpenTable is more than a reservation site. Don’t get overlooked by patrons looking for a guaranteed spot in the dining room because you have bad ratings on this site.
5. Google –  Google My Business lets restaurant owners add or claim their listing, and manage their account. And Google loves Google, so if someone searches for your restaurant, you are sure to show up if you have a business listing.
6. Zagat – Speaking of Google, as one of the original restaurant review sites, Zagat actually started as a printed dining guide before being acquired by the web giant. Google integrates Zagat with their business pages. So if you have a Google My Business page (you should), be sure to register to be considered for a Zagat review.
7. Facebook – Though not necessarily a review site, Facebook allows customers to leave reviews for businesses. Facebook is widely and frequently used, so make sure you’re paying attention to what’s being said here.

After Your Restaurant Is Listed on the Review Sites

So you’ve claimed your business listing. Now what?

Make Sure Your Listings Are Accurate – Now that you’ve taken control of your business listing, you can make sure that the information listed about your business is correct. If your store hours, menu and address aren’t right, you could be losing business.

Customer Service – Having an active presence on review sites gives you more control over your online reputation and allows you to step up your customer service by staying in tune with the reviews that are being posted about your business. Negative feedback can be addressed and your attention to their needs will help build loyalty and trust with your restaurant.

Get Help Managing Your Online Reputation

Some (maybe all?) of this might sound overwhelming if you’ve never dabbled in online review sites before. If you are unsure of where to begin, or just don’t have the time to manage both a restaurant and your online reputation, let someone else prep and expedite.

An experienced web agency can help you take control of your web presence by handling everything from claiming the online review sites listings, to providing customer service to reviewers.

Contact us at Enchanted Dish to find out how we can help your restaurant establish and improve your New Mexico restaurant’s online presence.